Branding 101

Parmonic makes it easy to follow and use your brand guidelines and identity. Here's a quick overview of what's possible and needed.

Logo - for use on videos or other outputs like landing pages, audiograms, etc. [more info]

Brand colors - displayed on the video player and various outputs for social media

Fonts - used to display text next to the video player. Also used for email copy and subtitles.

Bumpers - the branded "intro" and/or "outro" for video assets [more info]

Slides/Cards - to insert into raw videos [more info]

Webpage header/footer - if using Parmonic to automatically generate landing pages and Galleries

Music - you can upload and add your custom music or use our built-in tracks [more info]

Elements - backgrounds, icons, objects to be used in glamorization of raw videos

Audiogram template [more info] - we can create a unique, custom template for you

You can update settings yourself or request help from our team.

Certain elements like webpage header/footer have to be configured by our team.

We can also create new brand assets for you if you don't have those. E.g. video bumpers, bespoke audiogram templates and more.

Brand settings are workspace-specific. This gives you the flexibility to use different brand settings across different workspaces in your account. While creating a new workspace, you can clone brand settings from an existing workspaces or start from scratch.

If needed, you can request custom brand edits to a video beyond what's possible in the software by utilizing Augmented AI credits.

Coming soon: customizable lower-thirds and speaker badges