This article covers the 'What needs to be done' with and in Parmonic.
At it's core, Parmonic allows you to provide an input (a recording) and get various outputs (munchables) in different formats based on where you need to use them.
For recordings that are already available (e.g. webinars, videos, events, etc.), the input into Parmonic is the recording. If you have access to the video recording as an MP4 you will upload that directly into Parmonic.
If you don't have access to the video recording and just have a link to the webpage (registration page, 3rd-party page, YouTube link, etc.) you can paste that link in Parmonic and our engine will automatically* fetch the recording for you.
For upcoming events that have not yet taken place, Parmonic can create Promotional Ads for you based on event description.
The outputs from Parmonic are available for three mail channels:
| Your Channel | Outputs available from Parmonic |
| Webpages | Embed codes |
| Images (static or gif), Email HTML | |
| Social Media | Video files (MP4) |
Parmonic also provides transcripts and subtitles.
Questions to consider:
- What will you upload into Parmonic?
- Where will you use the outputs from Parmonic? Which channel or other tools in your marketing stack will the outputs be used on?
*only available in Premium plans