Setting Up Automated Landing Pages with Marketo
Easily publish Automated Landing Pages that pull a template directly from Marketo and provide moments and videos from Parmonic for your audience. All you need to begin is Marketo Admin access or someone nearby with Admin access.
Here's how to set it up and get started.
1. Make sure you're in the right spot! The MOMENTS Area, The PUBLISH Mode and the WEB Experience is where we'll find our Automated Landing Page options.
2. Create a new Role in Marketo. Make sure to grant the following permissions:
| Access API | Read-Write Assets |
| Access API | Approve Assets |
Admin > Users & Roles > Roles > "New Role"
3. In Marketo – Configure the cloned template with a few lines of custom code (you’ll just need to copy/paste one time)
Marketo Template Format
A. Create Landing Page Template with Type as "Guided"
B. Edit and Publish your landing page html
C. Add meta tag in header to define variable eg.
<metaclass="mktoString"id="widgetEmbedCode"mktoName="EmbedCode"default="Embedcodegoeshere"allow_html="true">
D. Variables
| id | mktoName | class | allow_html | Description |
|---|---|---|---|---|
widgetEmbedCode |
Embed Code |
mktoString |
true |
Generated widget embed code will go here |
title |
Title |
mktoString |
false |
Webinar Title (which can be used as page title) |